What is a retroactive analysis?
At CUX, we conduct retroactive analysis. It means that we collect data all the time, and you can go through it at your convince. We are able to show you your Customers’ Journeys or Conversion Waterfalls ever since you’ve added our code to your website.
Why is this groundbreaking?
For example, you can check the Customer Journey, Waterfall or Goal from historical data. We’re able to show you the data in different contexts from the very moment you’ve implemented our code into the page. Unlike, for example, Google Analytics, which displays the results only from the moment of setting the goal, without going back in the data.