Blog

Smart Data Marketing

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27.03.2023

6 mins

Data-Driven Influencer Marketing: Leveraging Analytics to Find the Right Influencers and Measure Performance Metrics

Influencer marketing has become one of the most effective ways for brands to reach their audiences on social media. By partnering with influencers, brands can tap into their loyal following and leverage their influence to promote products and services.

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User Behavior Analytics

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21.03.2023

7 mins

What’s the difference between user testing vs. usability testing?

Are you looking for ways to evaluate your product and get rid of usability problems? You came to the right place. User testing and usability testing are the two methods that involve actual users.

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Conversion Optimisation

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7.03.2023

9 mins

Trends in UX, CRO and SXO. What do you need to design a modern website!

The digital landscape is constantly evolving, and website design is no exception. It's more essential than ever to stay up to date with the latest trends to ensure your website stands out from the competition and is modern, user-friendly and practical.

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CUX Tutorial

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28.02.2023

7 mins

Heatmaps on mobile devices and practical ways you can use them

“Mirror, mirror on the wall, tell me why my conversion rate doesn’t grow on mobile devices?” If only there were a mirror like this, the conversion rate optimization process would be much easier.

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Conversion Optimisation

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20.02.2023

8 mins

How Your Choice of Content Management System Can Impact Your Conversion Rates?

While we obsess with A/B testing, messaging, content creation, and page design, an often overlooked factor in the drive for improving conversion rates is the underlying content management system (CMS platform).

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Customer Journey

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13.02.2023

7 mins

What is Digital Customer Experience?

You know the saying, 'first impressions are everything'? Yeah, not so much anymore. Thanks to technology, customers have evolved, and they expect the best.

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Conversion Optimisation

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6.02.2023

8 mins

How to improve and optimize the sales funnel conversion rate on mobile?

Looking for ways to improve your conversion rate? Let’s take a closer look at the sales funnel!

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