Categories for conversion optimisation
Conversion Optimisation

19.12.2022
7 mins
How negative feedback leads to better UX
Rather than receiving negative feedback, we’re in store for praise. Everybody loves to get wheedling and notes of appreciation. However, constructive criticism or negative feedback can be more valuable than flattery.
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Conversion Optimisation

3.11.2022
8 mins
How to increase conversions with the company blog
The vast majority of companies with a digital presence have a blog on their website. Unfortunately, only a handful of them make active use of it or run it in an optimal way.
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Conversion Optimisation

6.10.2022
8 mins
How to increase user engagement on the first page?
The first page of your website is hands down the most important touchpoint in ensuring high customer engagement. It’s like a storefront window.
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Conversion Optimisation

21.09.2022
10 mins
What is the conversion rate, and why do you need to increase it?
Conversion rate is a fundamental metric measured by marketing teams. If you're here, there’s a good chance that you are searching for ways to increase it.
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Conversion Optimisation

5.09.2022
9 mins
Measuring eCommerce Conversion Rate from paid traffic. Part 1
Advertising campaigns are the driving force behind most eCommerce. Regardless of whether you sell products, services, or ideas, you certainly support activities.
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Conversion Optimisation

1.08.2022
14 mins
How do A/B tests work, what are they, and how to monitor their progress?
Exactly 53 years ago, Neil Armstrong said “That's one small step for man, one giant leap for mankind”. The same happens to A/B tests.
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Conversion Optimisation

25.04.2022
6 mins
How to increase conversions by combining SEO and UX
The SXO approach has changed the game. Today, taking synchronized actions concerning a website’s visibility and usability can produce astounding effects!
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Conversion Optimisation

30.11.2021
7 mins
How does UX affect SEO?
UX is the backbone of internet marketing these days. Without a well-designed, functional, and intuitive website, it’s hard to expect a great conversion rate in our online store.
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