Categories for data-driven business

The very first site was designed by Tim Berners-Lee at CERN in August 1991. In the same month, Berners-Lee made his famous browser – WorldWideWeb publicly available.

Did you know that only 27% of organizations are able to make full use of their data to generate actionable insights?

No one questions the fact that in order to succeed in today's digital world, one must know and understand their users’ needs and behaviors.

We know how hard it’s to implement the whole analytical strategy. But there are some tricks that can help you make it smoother and work effectively.

Web product analytics is nothing more than getting to know your clients in detail, their motivations, and experiences in contact with your product.

What trends await us in business in 2023? Business experts write about their data-driven predictions for 2023, and the trends to follow.

The Goal is the ratio of the number of recordings that meet your primary purpose (conversion) to all visits’ recordings.

In times of a crisis, reality always calls bluff, and anyone who thought that they could still avoid the digital channel can no longer do so.