Case Studies
See how CUX turns behavior into business results. Faster fixes, higher revenue, better UX, and decisions your team can stand behind.










See what success looks like
How top brands use CUX to act fast and win smarter

+45%
leads from improved filtering
Quick wins with lasting impact: VWFS's journey to a better user experience
The VWFS experience shows that partnering with specialists like CUX can provide the guidance and tools necessary to transform user insights into tangible business outcomes, often through quick wins that deliver immediate impact. The end result is enhanced customer satisfaction and business growth, all achieved without lengthy or resource-heavy overhauls.

+2
percentage points in checkout
Immediate conversion raise instead of time-consuming UX research – Rossmann x CUX Case Study
Discover how Rossmann revolutionized their e-commerce strategy with remarkable results, achieving a game-changing 2% increase in checkout conversions and significantly enhancing user experience thanks to CUX insights.

2 days
to implement UX fixes
How behavioral insights and 2 days of fixes lifted conversions for a footwear company
This case study uncovers the strategic transformation of a major player in the footwear industry where data-led quick wins transformed a seemingly hopeless situation. In the dynamic world of e-commerce, assumptions clashed with reality, and true insights paved the way for remarkable results.

68%
conversion recovery overnight
From insight to impact: T-Mobile's 68% overnight conversion surge
Conversion rate optimization (CRO) is a top priority for e-commerce managers. T-Mobile, a leading mobile operator in Poland, faced a sudden drop in conversion rates during a campaign. Leveraging the power of analytics and CUX, they were able to identify the issue, make data-driven decisions, and swiftly restore their conversion rates.

5x
increase in ROAS
Behavior-driven remarketing that delivered 5× ROAS for a clothing brand
In the bustling world of e-commerce, understanding customers' journey takes center stage. Our client, a well-known name in the clothing industry, recognized the need to gain a deeper knowledge about customers' behavior on their website. Their goal wasn't just understanding but optimizing customer engagement, ultimately driving sales growth. CUX played a pivotal role by providing the data foundation, enabling the client to craft the perfect remarketing scenario.

3x
conversion increase
3x increase in campaign conversion – Ania Kruk Case Study
In a quest to refine their campaigns strategy, Aniakruk.pl, a renowned Polish jewelry brand, joined forces with CUX. Their aim? To unlock insights that would spark immediate campaign improvements and shape future initiatives.

70%
drop in frustration
From trial and error to results: How PZU cut frustration by 70% in 4 months
PZU Group is one of the largest financial institutions in Poland and in Central and Eastern Europe that was first established in 1803. With previous experience of user analytics through tools such as Google Analytics, they were looking to extend their analyses by meaningful behavior analytics, and combine the previous quantitative measures with qualitative ones.

60%
conversion for 11 hours
Data in action: A 60% conversion campaign for returning shoppers
Our client from the e-commerce industry, thanks to a thorough understanding of user behavioral patterns on the site, was able to design an advertising campaign for Women's Day, which converted at the level of approx. 60% for almost 11 hours straight. All traffic came from current and returning customers of the brand.

100%
behavior-based funnel visibility
Stepping into users' shoes: Beeffective’s method for effective conversion insight
The Beeffective agency has set itself one ambitious goal: use analytics to gain a broader perspective of users' activities and thus increase the effectiveness of marketing activities offered to their clients. For this purpose, they decided to implement a qualitative analysis tool (cux.io), which would support and complement the “hard data” from Google Analytics. They wanted to add to their analytics offer a necessary element: the ability to understand the customer's digital experience. Getting into the situation, stepping into their shoes and, above all, understanding their motivations leading to increasing conversions. It all was possible with CUX Certified Agency Program.
Unlock Your Data's True Potential
True Potential
Transform behavioral insights into measurable business growth. Discover why leading enterprises trust CUX to reveal the "why" behind user actions and drive digital experience optimization.