Tag Archive: analytical goal

Quick Wins – user journey
June 21, 2021

Quick Wins #4 – Shorten the user journey

We often come across a situation where the original conclusions drawn from the data are completely irrelevant to the reality of the user journey. How much time and – very often – money you’d be able to save by observing the users’ behavior behind these sad numbers. And how much fun it would be to… Read more

Quick Wins - Contact form
May 20, 2021

Quick Wins #3 – Contact form

More often than we’d like to admit, we fall into the traps of thinking: I designed it, I like it, I think it will work wonders. Unfortunately, there are only a few worse things that you can do to our business. Creating solutions checked only on ourselves, and not on our clients, has the potential… Read more

Why does your analytics need goals?
January 21, 2021

Why does your analytics need goals?

The Goal is the ratio of the number of recordings that meet your primary purpose (conversion) to all visits’ recordings. In other – much simpler – words, analytics goals are here to tell CUX’s scripts what is important to your project. They translate your business into code understandable to the tool and define how it… Read more